AUZ Case Study · Web Development
A premium presence built to turn visitors into enquiries.
Vision Touch Ltd, a Greater London construction and property-improvement company, engaged Auztec Innovations to design and build a premium, conversion-focused marketing website from the ground up. We delivered a 22-page, fully bespoke site — no templates — with an original brand system, real project galleries, an intelligent lead-capturing assistant, a complete technical SEO foundation, and a zero-server, globally-distributed hosting and CI/CD pipeline.
- Client
- Vision Touch Ltd
- Sector
- Construction & Property Improvement · Greater London
- Category
- Web Development
Vision Touch Ltd
Web Development
Compete with established London firms — and generate leads
The client arrived with a logo and brand colours but no website. They needed a premium, trustworthy presence that could stand up against strong UK competitors — not a template look — built specifically for lead generation, fast and mobile-first, with individual SEO-optimised pages for every service, and cheap to host without a fragile always-on backend.
Bespoke brand, conversion-first architecture, edge delivery
We built an original design system derived from the client’s own brand, and generated 22 hand-crafted responsive pages from a maintainable Node build system for site-wide consistency. Four always-on enquiry channels — quote form, WhatsApp, click-to-call, and the “Vivi” AI assistant — feed a single inbox. A complete technical SEO footprint targets local Greater London search, all delivered on Cloudflare’s edge with push-to-deploy CI/CD.
Capability highlights
The engineering and design work behind the product.
Bespoke brand system
An original charcoal-and-amber identity, premium type pairing, custom iconography, and an animated 3D logo lockup — no template.
22 hand-crafted pages
Including 11 dedicated, SEO-optimised service pages, generated from shared templates for consistency and easy future edits.
Interactive proof
Video hero, before/after comparison sliders, a “See us at work” coverflow gallery, project lightbox, and a Greater London coverage map.
Four enquiry channels
Quote form, floating WhatsApp, click-to-call, and the Vivi assistant — all routing to one inbox with a no-lead-lost fallback.
Technical SEO foundation
Per-page meta/canonical/Open Graph, JSON-LD (LocalBusiness, Service, FAQ, Breadcrumb, Review), sitemap, and local targeting.
Media engineering
Source video compressed ~480 MB → ~15 MB; imagery converted to WebP with lazy-loading — total site ≈ 40 MB.
What the build ships with
22 hand-crafted, responsive pages including 11 dedicated service pages
Four always-on enquiry channels feeding a single inbox
24/7 automated lead qualification via the custom “Vivi” assistant
Source video compressed ~480 MB → ~15 MB; whole site ≈ 40 MB
Complete technical SEO foundation (structured data, sitemap, canonical architecture)
Serverless, auto-deploying Cloudflare Pages pipeline at near-zero running cost
Multidisciplinary delivery, one team
The stack
- Semantic HTML5 · modern CSS · vanilla JavaScript
- Node static-site build system
- Cloudflare Pages & Functions
- Web3Forms enquiry pipeline
- Git → Cloudflare CI/CD
- Edge caching, SSL & security headers
Related work
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